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HISTORY
episode 1 episode 2 episode 3 Episode 4 Episode 5
Episode 3(Saburo Kobayashi)
Chapter 02. Advancing to the Capital
In August, 1946, Kobayashi Pharmaceutical employee Toru Takijiri stepped off the train at Osaka Station for the first time in seven years. At that time the barracks area around the station were crowded and the vitality of the common people was wrapped in a breathless enthusiasm. The people were just starting to open their eyes from their stunned post-war state.

Store manager Mr. Nakamatsu, and the promotional car mounted with Marin AdvertisementsIn front of the new Kobayashi Daiyakubo office, people were rejoicing and hugging each other. "Ohc You're okay!", "What a relief!" was heard over and over. Everywhere, people who had been away from home for several years at least - even more than 10 years - were returning after spending time on a foreign battlefield. In this time, no one rejoiced with more abandon than Saburo. He was overjoyed to see the employees that his predecessor Kichitaro had nurtured returning safely. "Come on, rest here a while. If you have nowhere else to go, come stay with us," he would always say to returning employees. Takijiri also stayed at Saburo's residence for over a month. But for almost seven months, "Rest your body" was his sole responsibility, but by mid-September, he had started to think he was of no use to the company.

Then one day, Saburo called on Takijiri. "Finally some work," he was thinking as he approached Saburo's desk. "Takijiri, will you go to Tokyo for me?" It didn't seem like a particularly important request. Saburo went on matter-of-factly to explain, "Go to Tokyo, and see what's happening, especially in wholesale and retail." It didn't even occur to Takijiri that this was the first step towards Daiyakubo's advance on Tokyo, and the establishment of Tokyo Kobayashi Daiyakubo. Furthermore, in Doshomachi to expand into Tokyo was taboo at the time.

At the end of October, Takijiri headed for Tokyo alone. As instructed by Saburo, he began investigating how Daiyakubo products were selling in Tokyo, and he reported back every day.

The Kobayashi Daiyakubo name had penetrated further than they expected. "Hakkiri" and "Shouni Kazegusuri" were in stock at wholesalers and getting good reception. Also with products like "Tamushi Chinki" and "Uikakusan" from sister company Nagoya Kobayashi Daiyakubo (branched off in 1946), the Kobayashi name was well recognized. Takijiri's last report said, "Current status: Even if I'm here in Tokyo, there's nothing I have to do. We have a great opportunity to expand into Tokyo. So, whether a subsidiary or a branch office, we need to open an office here."

Without waiting for a call, Takijiri boarded a train for Osaka to go for Saburo's instructions.


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